Management & Strategy
Is 'Bigger' All There Is? Reinventing & Rethinking Strategy
5min read
We often hear the expression of “Growth”. It seems to be the panacea, problem-solver, and remedy medicine for almost everything in the business world. If only we could grow more, if only we could scale more, if only we could…
“It is not the mountain we conquer, but ourselves” Sir Edmund Hillary (July 20, 1919-Jan. 11, 2008)
#Strategystorming [Rethink & Reinvent For Strategic Thinkers]
Welcome to Strategystorming - the new thinking place where we become better strategic thinkers, by applying strategy here and now, sharing what strategy is, and how best to realise it and craft it into remarkable experiences. We’re on a mission to rethink & reinvent strategy, how to steer it and seek out the future, and how to make it simpler, and more accessible to everyone in how we learn and implement strategy, as well as how we teach strategy.
Strategystorming is a combination of:
- Thinking
- Storytelling
- World-building
…and let’s not forget having a bit of fun around it as well, because we’re emoji & meme agnostic ????.
It’s like brainstorming, but BETTER, with clear outcomes and objectives, and putting together something that you can then actually use. Some may say it’s an evolution of brainstorming, but we’re just here to capture it as something useful and practical for everyone to use.
Strategystorming is adding gameplay into how we think, create and build strategies that are robust, giving us the clarity, certainty, and competencies that we need to know along this pathway.
Strategystorming is the new wave of developing strategy, whether you’re a business strategist, entrepreneur, strategy consultant or practitioner - it will give you the thinking, tools, and know-how to craft strategy like never before.
We’re here to make it short & simple as well with this newsletter - so focussing on snippets of what’s really important. Strategy doesn’t need to be complicated, and inaccessible, nor should our knowledge around it be limited.
What we’re bringing to divulge, dissect & discuss in detail:
- Going slow to go fast is the only way to move from Good to Great. Here are the beliefs that we are challenging, and where it will bring you. Where are you headed and how will you know when you get there?
- Where to start with strategy & more importantly, where to finish. How do you prepare resources, time, people, and money to be able to take off and actually get to your destination?
- What got us here will get us there - the science of reverse engineering what you’ve done and how best to combine it with refreshing thinking. We don’t want to reinvent the wheel, nor learn how to ride a bicycle again - so what you know and do up to this point is something to treasure and leverage. Are you ready to ride your bicycle again?
- Seeing, thinking & doing strategy is much easier said than done, but there’s a reason for that. We’ll digest how to think strategically, and what your strategic dynamics profile means to being able to solve problems and challenges strategically.
- What does the ‘ensei’ expedition do to change my perspective, and what thinking & tools will I need to bring along this pathway?
And Now to the "BIG" bit...
Is Bigger All There Is?
We often hear the expression of “Growth”. It seems to be the panacea, problem-solver, and remedy medicine for almost everything in the business world. If only we could grow more, if only we could scale more, if only we could…
What if we replaced the word ‘growth’ or ‘scale’ with ‘better’ & ‘greater’?
How do we reinvent & rethink & evolve what we’re doing & how we’re thinking?
Did you know that one of the many synonyms for Growth is Evolve?
What if we also looked at Better and Greater?
From Good to Greater. From an evolutionary process. Would that better define what we mean by growth? VP of Growth becomes the VP of Better; the Director of Growth Marketing becomes the Director of Greater Marketing; ‘How to scale & grow your business’ becomes ‘How to Become Greater at Business’.
It’s like the hollow & vapid term of “Next level”. What is actually meant by this? How do I know when I get there? Has anyone actually gotten to their ‘next level’ and reported back? What do you do after that level? What comes next?
Of course, I’m just poking fun at this, and the language we use, but what is it intrinsically that we should be focussing on?
Companies need to focus on becoming BETTER instead of simply growing BIGGER. They are not the same thing.
And, we know they are not the same thing. Growth for growth’s sake is not better. Bigger is not better. Better is better. Better is better than good. Let’s go Greater!
Good and bigger are not ‘good enough’.
We often look at the concept of “growth” as a saviour for business. It isn’t. And neither are a lot of things.
The world has shifted. Has your strategy? This is where we will guide you to create Your Winning Strategy
We need Greater, but not just “Greater Than >”
We need to think higher; elevate our thinking, and frame our challenges differently, but with a clear foundation of the trials and tribulations of all that we have done and become.
- thinking [greater thinking]
- play [greater play]
- inspiration [greater inspiration]
- design [greater design]
- Strategy [greater strategy]
We don’t need more content, we need more strategic and better content.
We don’t need more leads, we need better leads and better relationships.
We need to be greater; do better; think better.
What’s better than brainstorming? Strategystorming.
We don’t need to rapidly accelerate the growth of your business; we need to be greater at delivery.
We don’t need another off-the-shelf ‘framework’; we need a personalised approach that is greater because of us and what we put into it for each of us.
We don’t need another technology platform; we need to be greater at utilizing our tech platforms.
We don’t need ‘transformation’; we need a better way of expressing the journey, the story that we are creating with our strategies.
We don’t need another “Growth Strategy”; we need a greater strategy with the root understanding of growth, and ‘why’.
Strategy is not a to-do list. A to-do list would never have landed men on the moon, explored the poles, or journeyed around the world and across new terrains.
What is the cost of doing nothing? Here’s how to get smarter at strategy.
#Strategystorming - The Newsletter, and please subscribe to future regular editions here!
Doyle Buehler
P.S. We have a Strategystorming Strategy Mastery Training coming up - Find out if it may be right for you here.
